Hello Darling's new look – Sarah Drake Design
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Hello Darling's new look

December 12, 2012 | 1 comment

We were so excited to help our good friend and amazing Chicago based floral and event designer, Natalie Walsh of Hello Darling, to give their website a little facelift. Natalie wanted to lighten up the site from the former chocolate brown background to a more sweet and soft color wash. We had so much fun playing with watercolor for this project, and enjoyed the chance to get away from the computer for a bit to mix and blend in our studio. It took a little while to perfect the peach and burgundy color washes for the background of the site and logo (thank goodness we could adjust on screen!) but think the end result is so pretty- we're so happy with the result!

The burgundy wash within Hello Darling's current logo- the result is a soft gradient from left to right.

Pretty peach and yellow watercolor

 


1 comment

  • Julia Franzosa

    That looks absolutely amazing!!! It is so great to see the vision evolve :)

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